Overview
Beach Bikes is a cozy local bicycle shop nestled in sunny California, and specializes in offering top-quality beach cruisers which are known for their enduring performance and comfortable riding experience.
Approach
The approach of the branding system of Beach Bikes was aimed to infuse the company with the essence of the beach, prominently reflecting this theme in our logo, packaging, and merchandise. We incorporated vibrant beach-inspired colors for eye-catching visuals, and we rounded the typography to enhance consumer appeal and foster an inviting atmosphere.
